Jeans Made in Italy
Made like they used to be
Finding a denim made to perfection, 100% cotton, is becoming increasingly difficult.
So we took care of it.
Durable
By collecting old denim garments through our take-back services, we realized that finding 100% cotton garments is becoming increasingly difficult. Those on the market often contain polyester, which makes them less durable and impedes their recyclability.
Recyclable
For this reason, we chose a fabric composed of 24% recycled cotton and 76% virgin cotton — a balance that makes our denim durable while remaining recyclable through our used clothing collection service.
Tailored workwear
It takes about 15 machines and 15 steps to craft a denim made to perfection.
Each step ensures that this workwear piece is truly durable and functional, becoming more beautiful as it ages.
A recycled and regenerative denim
24% post-consumer recycled cotton
76% Regenagri® certified regenerative cotton
To protect:
- soil health
- biodiversity
- CO2 reduction in the atmosphere
Find more information here about the impacts of Regenagri® cotton.
Discover the jeans made like they used to be
All the details are carefully crafted thanks to local artisanal production specializing in jeans for over 50 years.
You use it, you repair it, you recycle it.
The 100% cotton composition allows this denim to be recycled through Rifò’s used clothing collection service.
One day, it may be transformed again and become one of our recycled denim garments.
